What influences the way in which we enjoy food? 

What makes a süße sweet snack unforgettable?

It’s more than just the flavour! The answer lies in the way we perceive experiences and store them in our memory. After all, what we remember is not just the flavour, but the feeling we associated with it. And this feeling comes about when we’re confronted with the unexpected.


A summer facelift for your POS

Looks count! Caterers who present their products attractively in summer not only whet customers’ appetites, but also evoke emotions – and boost their revenue at the same time.

In summer, customers are drawn in before they’ve even taken their first bite. The key here is to create a feeling: lightness, freshness, deliciousness. And customers need to be able to SEE this – on the plate, in the display counter or through the to-go packaging. After all, it’s the first impression that counts.

 

 

             

 

 

Fancy a piece of cake?

Visit us at our trade fairs!

 

t's time to experience exciting new products and concepts from Erlenbacher. We warmly invite you to visit our booth. Let yourself be inspired by a delicious piece of cake from us. 

 

Erlenbacher World: Experience Premium Cakes – Visit Us!